I grow businesses through content, SEO, and PR initiatives.
Content Strategy
My experience leading content strategy for Fortune 500 brands led to increasing the traffic of one blog from 0 to 1.5M+ organic visitors per month in two years. I’ll shape your content calendar, optimize existing content, and perform content audits to organically grow your business.
Writing
I wear many hats and wear them well. I’ve covered topics ranging from personal finance and advanced marketing, to wedding and lifestyle, and will adapt my writing style, tone, and voice to target your audience.
Editing
Pull from my extensive background of proofreading website copy, landing pages, newsletters, outreach emails, photo descriptions, and collateral with a close eye.
Project Management
Little bandwidth to manage your freelance team? I’ll manage projects from end-to-end using my years of experience managing a team of writers, editors, designers, photographers, and front-end developers.
Outreach
A health editor at PARADE once said “Sarah, this may be the best pitch I've ever received!” I’ve landed coverage in publications such as BuzzFeed News, Teen Vogue, U.S. News, and hundreds of industry blogs with an average DA of 35. I’ll shape your outreach plan and land the coverage you need to move the needle.
Guideline Development
Tap my experience developing guidelines to build your internal editorial guidelines or remote work policy from scratch. I’ll identify your target audience, voice, tone, and best practices so both your internal and external writers stay on brand.
What People Are Saying
“It’s not easy to come by an intelligent, organized, diligent and self-directed consultant who can take an idea with little direction, run with it, shape it, make it their own and make the result better than your initial hopes and expectations. Sarah Archer is such a person. She came very highly recommended by a trusted advisor and friend – and has managed to exceed the high expectations that were set for her. My Chief Creative Officer and I entrusted Sarah with the most important Series assignment of our fledgling media business.
The results have been excellent. Throughout, Sarah’s communication has been impeccable, she fosters transparency and builds trust by sharing her timelines for deliverables (unprompted) – and then adheres strictly to them. And the final product has been a fully formed realization of our vision. Sarah is one of the brightest, most diligent young professionals I’ve crossed paths with in some time and I am certain that she will be a huge asset to any organization or institution she is associated with in the future.”
— Jesse Chambers, Founder and CEO at wrkfrce
“Sarah was absolutely integral to our marketing team, and we were able to make huge strides during her time at Anyplace. She is a crafty, creative and versatile marketer, and it was a pleasure working together.”
— Joe Frabotta, Director of Marketing at Anyplace
“I'm continually impressed by her professionalism, work ethic, outreach, PR skills, and project management abilities that have helped us grow dramatically in the last few years.”
— Ross Hudgens, Founder and CEO at Siege Media
“I've worked with Sarah on many writing projects over the last three years. She gives clear direction, offers valuable feedback, and undoubtedly makes each piece stronger. Sarah is a great communicator and I always look forward to collaborating with her.”
— Jenna Jonaitis, Freelance Writer
Sarah is talented, self-directed, and driven to do her best work. She is constantly learning and looks for ways of getting things done. It was a pleasure to work with her at Anyplace, and I wouldn't hesitate to work together again.
— Rafael Ayala Lopez, Head of Operations at Anyplace
“Whenever I gave Sarah a project I was confident in the results she'd bring back. I trusted her opinion and knew I could depend on her for well research, well written content.”
— Caroline Gilbert, Director of Marketing at Siege Media
“Sarah is a very quicker learner, a proactive worker, and a dedicated team member. She takes direction very well, and is able to apply this to her work. Sarah is friendly, kind, and a great asset to any team.”
— Delia Mooney, Account Executive at Matter Communications